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My Favorite Korean Beauty Haul from Myeongdong Street
isabel_clrk
Tourism•3 hours ago
5.0
photo_library72
Myeongdong Shopping Street, Seoul, South Korea
Productstar 5.0

Myeongdong Shopping Street, Seoul, South Korea

Myeongdong is Seoul's ultimate shopping haven. This iconic street offers a mix of high-end fashion, street food, and everything in between. Whether you're on a budget or just want to soak up the atmosphere, you'll find value for money and a taste of the city's vibrant culture. From designer boutiques to local markets, Myeongdong's got it all.
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My Favorite Korean Beauty Haul from Myeongdong Street

summarizeEditor's Summary

Myeongdong street in Seoul is a must-visit destination for any beauty enthusiast. I recently spent a day exploring the area and was blown away by the sheer number of Korean beauty stores and products. From affordable skincare to high-end makeup, Myeongdong has it all. The street is super easy to navigate, with clear signage and helpful staff. Plus, the shopping is endless, so be prepared to spend the whole day browsing. Don't forget to try some of the local street food, which is delicious and affordable. You can find a wide range of products from different Korean brands, including popular skincare products like sheet masks, essences, and moisturizers. Some stores may have limited English support, so it's a good idea to learn a few basic Korean phrases or download a translation app on your phone. The street can get crowded, especially during peak hours, but the energy is electric and the shopping is worth it. If you're looking for a unique beauty experience, Myeongdong is definitely worth a visit.

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settingsSpecifications

KararMükemmel
Kalite9/10
Ulaşım8/10
KullanıcıDuygusu9/10
If you're planning a trip to Seoul, Myeongdong street should be at the top of your list. It's a shopping paradise that's packed with Korean beauty stores, and even with a whole day, you'll still find it's not enough.
xa0
Getting to Myeongdong Street
To get to Myeongdong street, head to the Myeongdong subway station. As you exit the subway, you'll already be surrounded by Korean beauty - literally.
Where is Myeongdong in Seoul - reviewxa0
Right outside the subway exit, you'll find luggage storage units of all sizes. We saw girls storing their suitcases in the lower units and then heading out to explore the street. Maybe they bought another suitcase full of cosmetics and stored it here so they could keep shopping?
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Just next to the subway exit is a tourist bus stop. You can identify it by the sign.
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The Best Korean Beauty Stores on Myeongdong Street
So, we exited the subway at exit 6. I had originally marked the cosmetics stores I wanted to visit on the map, and they were all located near this exit.
As I was walking out of the metro, I stumbled upon a Korean cosmetics store that had a ton of brands inside - Olive Young.
I ended up buying a ton of cosmetics from there, which I'll be sharing about in my next post.
Just a block away from the metro exit, I found my favorite Korean nut store HBAF - they actually let you try before you buy, which is a huge bonus!
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Next, I headed down one of the side alleys and found The Saem and Innisfree right next to each other - these brands are actually pretty well-known back home.
Myongdong Street in Seoul - reviewxa0
Those stores were actually where I started making my purchases.
xa0
I also spotted Missha - I really wanted to check it out, but I just didn't have the time.
What Korean beauty stores are along Mendon Street in Seoul - review
Other Stores to Check Out
Skinfood - I'm not sure why nobody ever stopped by here, but the salesperson was trying to lure people in with various deals.
The store I liked the most was All Mask Story. You can buy multiple brands of skincare at a lower price than buying from individual branded stores.
I ended up buying VT Cosmetics products with micro-needles here.
I also checked out Daiso (think of it like a dollar store), but it was packed - you couldn't even move.
I really wanted to browse the skincare selection, but I wasn't up for waiting in line for ages to pay.
There's a familiar spot called Nature Republic, where everything's sold in bulk or 2 for 1. But people still don't flock here.
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The same thing happens at Holika Holika. Korean girls still prefer Olive Young over individual stores, and there's also Tony Moly.
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I also planned to check out Lush and Etude, but I just didn't have the energy. Never made it.
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There are plenty of sports stores around here too.
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We were looking for a new pair of sneakers, but they never had what we wanted.
xa0
What Happens in the Evening?
By day, it's just a huge street where tourists and locals alike stroll by.
As the sun sets, food stalls start popping up outside the shops.
I've had my fair share of struggles trying to squeeze through these narrow alleys.
But before you know it, every shop has a makeshift stall outside.
So, you've got to be creative and find a gap between the stalls to get to the shop.
Nature Republi was no exception.
Of course, there's plenty of delicious food to go around.
And the whole street is filled with the aromas of all these mouth-watering dishes.
I was really looking forward to trying the grilled ice cream in marshmallow.
But unfortunately, everything's cash-only here, and we'd spent all our cash on cosmetics.
Of course, with all the noise on this street, you'd expect to see some police presence. But South Korea's a pretty safe country, so we didn't see any cops patrolling the streets.
A Few Tips for Visiting Myeong-dong Street
1. It's way less crowded if you get there early in the morning, just as the shops are opening. Every hour that passes, the streets get busier and the lines at the cash registers get longer.
I found that it's best to visit the Korean cosmetics shops before lunch, so you can take your time browsing the stores without the crowds.
If you're planning to try the street food, make sure to bring some cash - they don't accept cards or even Wowpass here.
When buying a lot of cosmetics, you can grab a suitcase or a bigger bag at the metro entrance - it seems they're sold there for a reason! I was thinking of getting one, but we managed to fit everything in our backpacks.
Don't rush to buy the products you like right away - it's worth comparing prices across different shops. For instance, I checked the prices for the micro-needle serum from VT Cosmetics at Olive Young, All Mask Story, and VT Cosmetics itself. Surprisingly, the serum was cheaper at All Mask Story than at the brand's own store or Olive Young.
My purchases:
Olive Young:
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I highly recommend visiting Myeong-dong street, even if you're not looking to buy any cosmetics. The vibe at night is amazing, and it's definitely worth strolling around.
xa0
***
I wrapped up my trip in Seoul at the Fairfield by Marriott Seoul 4*. It's a hotel that's conveniently located near the airport.
I've written about some other airport-friendly options in my guide to where to stay in Seoul near the airport.
I also compared prices at All Mask Story and Olive Young in Seoul.
***
I recently bought a sunscreen from Cosrx in South Korea.
I've also compared prices for Collagen BB Lab Pomegranate in South Korea and at home.
And I picked up a facial serum from VT Cosmetics in South Korea, the Reedle Shot 50.
xa0
Thanks for reading!!!

live_helpFeatured FAQ

What's the best way to get to Myeongdong street in Seoul?

The easiest way to get to Myeongdong street is by taking the subway to Myeongdong station. From there, follow the signs to the street, which is just a short walk away.

Are there any specific Korean beauty products I should try while in Myeongdong?

Yes, definitely try some of the popular Korean skincare products like sheet masks, essences, and moisturizers. You can also check out some of the high-end makeup brands like Laneige and Innisfree.

Can I find English support at the beauty stores in Myeongdong?

While some stores may have limited English support, many of the staff speak some English, especially at the more popular stores. Don't be afraid to ask for help if you need it.

Are there any other attractions in Myeongdong besides the beauty stores?

Yes, Myeongdong is also known for its street food, shopping, and nightlife. You can try some of the local street food, browse the shopping malls, or dance the night away at one of the many clubs.

How do I navigate the street and find what I'm looking for?

The street is easy to navigate, with clear signage and helpful staff. You can also ask for help at the information desk or use a map to find your way around.

Can I find parking in the area?

Unfortunately, parking options are limited in the area, so it's best to take the subway or walk.

What's the best time to visit Myeongdong street?

The best time to visit Myeongdong street is during the day, when the street is bustling with activity and you can take advantage of the many shopping and dining options.

Can I find any English-language products or services in Myeongdong?

Yes, while many of the products and services are in Korean, some stores may have English-language options or staff who speak English. Don't be afraid to ask for help if you need it.

Are there any tips for shopping in Myeongdong?

Yes, here are a few tips: learn a few basic Korean phrases, download a translation app on your phone, and don't be afraid to ask for help. Also, be prepared for crowds and long lines, and try to avoid shopping during peak hours if possible.

check_circlePros

  • •Endless shopping options for beauty products
  • •Affordable prices for skincare and makeup
  • •Helpful staff and clear signage
  • •Variety of products from different Korean brands
  • •Easy to navigate the street and find what you're looking for
  • •Delicious and affordable local street food
  • •Wide range of products, including high-end makeup and skincare
  • •Many stores have English-language options or staff who speak English

cancelCons

  • •Can be overwhelming with so many options
  • •Some stores may have limited English support
  • •Be prepared for crowds and long lines
  • •Some products may not be suitable for sensitive skin
  • •Prices can be steep for high-end products
  • •Limited parking options in the area
  • •Street can get crowded, especially during peak hours
  • •Some stores may have limited availability of certain products
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Myeongdong Shopping Street, Seoul, South Korea

Myeongdong Shopping Street, Seoul, South Korea

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